Reflection W-3

What do Metrics Want? How Quantification Prescribes Social Interaction on Facebook | 

Computational Culture

The Social Photo

This material talks about the relationship between photography and social media from the documentary vision perspective. The writer wrote about vision changes at first. How we see is historically located and socially situated. Then the phenomenon of nostalgic filters became extremely popular raise the question of why they become popular and what do these photos mean. What behinds those analog-style photos is their social cognitive: authority, the feature of documentary and a sense of significance. The author talked about the social photos’ attributes and the transformation of the concepts of photography and photos. “What fundamentally makes a photo a social photo is a degree to which its existence as a stand-alone media object is subordinate to its existence as a unit of communication.” The focus is shifting.

Jill Walker Rettberg – What can’t we measure in a quantified world?

“A wonderful thing of digital media is you can measure it.”  There is something in common between the ways that we have seen photographs and the way we thinking about data and measurements. Just like photos were a representation of reality, we thoughts data representation of reality. But actually, those data usually have errors and should not be considered as reality. The word “Dataism” came out. Social media is bringing us up to be really good post-industrial citizens. We live in a day that is obsessed with numbers. 

I used to like measure myself from every perspective I can imagine. But then I found many measurements I’ve done is just creating noise in my life – they are not the truth of life and they are not actually helping. I think I gain a simpler yet happier life by throwing some criteria away.

What Do Metrics Want? How Quantification Prescribes Social Interaction on Facebook

This article detailed explained why we are in an age that everything is evaluated by numbers and how facebook constructed their rules of “more”. I like the extension very much. I think it reveals an attitude that people should have to see things and comment on things. More purified and natural. 

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